Big Changes In How Google Thinks – Take Advantage!

If you can understand this, and apply it, you will rank. It is remarkable the number of changes in Google.  Generally people are slow to catch on. But it’s actually easier to rank now than ever. You just need to play by the rules. Today, it’s not just about backlinks and anchor text. Let me…

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An Attitude of Gratitude

I just stepped away from the family for a few minutes because all of you, my dear friends and subscribers, are in my thoughts at the moment. For those of us who are Christians, this is a very special time of year. But I also am praying that those who are Jewish, Muslim, Buddhist, Hindu…

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Social Signals – The Action To Take!

When it comes to SEO, everything is calculated through testing and trial and error. Google give us very little to work with, and what they do give us, we have to weigh up and read between the lines and through other information that we can reliably piece together. Google are masters of smoke and mirrors.…

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Surely Google Does Factor Social Signals In Some Way

We know now that Google doesn’t factor social signals as a ranking factor other than through its own social platform G+, and Twitter (as they get integrated in to Googles algorithm in the weeks / months ahead). Now although Google may not include Facebook and other social sites as a ranking factor (as far as…

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What About The Proof That Google Uses Social Signals As A Ranking Factor?

In Matt Cutts video, he raises a point about the correlation between ranking and social signals. He is saying that web pages that are ranking high in Google often have a lot of Facebook likes, shares, Tweets etc, and his comment to that is that it is “correlation” and not “causation”. In other words, the…

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